I invested $8k in a coach who broke me...

Aug 13, 2024

 I invested $8k in a coach who broke me.

Here’s how it was the best money I ever spent
 

What they said to me, that made me realize this wasn’t a good fit:

You need to change your business name.

They suggested I change my business name to Jenn K, and keep Stylegasm as the tagline.

The Stylegasm brand name was chosen with a lot of intention, and truthfully I never wanted my business to be named after me. I learned that I never have to justify my knowing in business. I can stand my ground, even if it’s a different from what most people do.

 

Don’t niche down.

Speak to ALL “Style Lost” people.

I am like Schiaparelli - classy and proudly the weirdest of all the fashion brands. I’m not Macy’s, and I’m okay with that. I’m here to connect with my people. The more I show my weirdness, the better it gets. I AM the niche, and work best going DEEP, not wide.

 

Focus your branding on what your clients like, not what you like.
My dream clients want to be invited into my bold, wacky, LIMITLESS world. They don’t come here to get more of their world.
This is not the place for an average entrepreneur, this is for Creative Geniuses who know that when they own their spotlight, they are UNSTOPPABLE.

 

 I walked away from our container early, throwing the materials we worked on in the trash. I realized it was my job to reflect back my own magic, and discover what having a Stylegasm really means.
 

This is a reminder that... YOU KNOW WHO YOU ARE!

You belong in spaces that amplify you, not change you.